Food delivery service’s TV ad banned for being ‘likely to mislead’

An advertisement for a food delivery service which shows an astronaut receiving his order on the moon, and an escaped convict getting pizza delivered after tunneling free from prison,

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The ad, from Deliveroo, first aired on television in March, featuring a voiceover that suggested customers would be able to order ‘what you want, where you want, when you want.’

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Despite this, the Advertising Standards Authority of the United Kingdom (ASA) received 22 complaints ‘ but not from astronauts or escaped convicts. DoorDash® Restaurant Delivery - Delicious at Your Door Food / Delivery Order Today & Enjoy convicts. 2019's Top 10 Food Delivery - 10 Best Food Delivery See the Top 10 Food Delivery . Get Instant Recommendations & Trusted Reviews! Read Expert Reviews & Compare Food Delivery Options. Find What You Need! Chef Quality · Learn to Cook · Save Money & Lose Weight Best Meal Delivery Services - 2019 Buyer' s Guide Best Meal Delivery Services - 2019 Buyer' s Guide - Join the ... R Delivery Fees for the 1st Month. No Waiting in Line · Search by Cuisines · No Minimum Order Size Brands: The Cheesecake Factory, PF Chang' s , Taco Bell Partner with DoorDash Reach new customers and increase your sales with ... Rather, the complaints came from U.K. residents ‘who understood that Deliveroo did not deliver to their areas’ and considered the ad misleading.

Roofoods, the parent company of Deliveroo, argued that its on-screen message (‘some restrictions apply, obviously’) should have made it clear that not all locations in the U.K. were covered, but the ASA ruled that the ‘absolute nature’ of the ad’s claim ‘suggested delivery was unrestricted throughout the U.K.’

Publisher: Fox News
Date: 2019-09-12
Twitter: @foxnews
Reference: Visit Source

Quite a lot has been going on:

Apple, Deliveroo, Lidl: Everything that matters this morning

The broadcaster found more than 80 videos containing misinformation about health when searching the video sharing site across 10 languages. 10 Best Food Delivery Services - Compare Top Plans & Services meal - delivery FoodDelivery /Best Service 2019 5.0 rating for Compare The Best Food Delivery Service , Fresh Ingredients Ready to Cook.Try Now! Delicious · Variety Of Food · Vegetarian & Vegan Dishes · Order Now Service catalog: Chef Prepared, Healthy, Homemade, Delicious Review meal delivery services for the best value and recipes. Of the videos, 10 had more than a million views, and many were preceded by pre-roll ads, meaning YouTube and the video makers are receiving cash from the misleading clips.

Kraft Heinz has called the incident ‘concerning’ and has taken steps to ‘block the channel’. It says it has a number of automated and human controls in place to ensure its advertising doesn’t run alongside inappropriate content.

Sainsbury’s says it will halve the amount of plastic used in its stores by 2025, but warns it needs customers to change their behaviour to achieve this ambition.

Publisher: Marketing Week
Date: 2019-09-09T06:45:33+00:00
Reference: Visit Source

The Plastic Industry’s Fight to Keep Polluting the World

The students at Westmeade Elementary School worked hard on their dragon. Cheapest Food Delivery Service - Get Results Now - Food Delivery Service /Quality_Results Search for Cheapest Food Delivery Service . Browse & Discover Useful Results! Search Specialists · Satisfaction Guarantee · Over 100,000 Results And it paid off. The plastic bag receptacle that the kids painted green and outfitted with triangular white teeth and a ‘feed me’ sign won the students from the Nashville suburb first place in a recycling box decorating contest. Videos for Food Delivery Service ' s TV Ad Banned For Food - delivery service ' s TV ad banned for being 'likely to mislead' Fox News The idea, as Westmeade’s proud principal told a local TV news show, was to help the environment. But the real story behind the dragon ‘ as with much’of the escalating war over plastic waste ‘ is more complicated.

Publisher: The Intercept
Twitter: @theintercept
Reference: Visit Source